My Sophisticated Marketing Plan

I’ve got good news and bad news about the book. But, first, let me tell you about my marketing plan.

I have a very sophisticated marketing plan for this book, and I thought you might want to see it.


  1. Write a book about what eluded me in the first days of retirement. Write about hope.
  2. Share it with friends.
  3. Ask them to share it with their friends.
  4. Who will share it with their friends.

Sophisticated, huh? Tell me what you think.

OK, the good news is I have held the new book in my hands—so cool.

The bad news is I’ve sent it back one more time for minor corrections. If all goes well, some of you could be reading it by this time next week.

Patience, Mike, patience!

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